

Input from colleagues may also help hone your SMART goals. SMARTer Goal: Work with Marketing and IT teams to target European customers to increase net revenue from online subscription sales by €10,000 per month by June 30. Not-so-smart Goal: Increase online sales substantially.

Take a moment to think about a goal you currently have. Thus, to increase your motivation, consciously set goals that are specific, measurable, attainable, relevant, and timed-that is, “ SMART.” But such broad, flexible ambitions can be difficult to tackle. To be valuable, your goal needs to help you achieve your overarching ambition - whether it is to “be outstanding at sales” or “establish a successful business,” or whatever else. Going back to the Expectancy Theory formula, to boost motivation you need to ensure your goal is valuable to you right from the beginning. Step 1: Increase goal value through setting clear goal definitions increase goal belief by building buffers against inevitable challenges and failures.increase goal belief by building in regular, trackable measures of your progress.increase goal value throughout by practicing future-focused thinking.increase goal value early on through setting clear goal definitions.Specifically, the following exercises will help you: Specifically, the tactics you’ll do will help in dealing with both variables in the formula above so that you won’t see a slow drop in either goal value (Steps 1 and 2) or goal belief (Steps 3 and 4). It is hard to see evidence that today’s small actions matter to something so abstract and far away, especially when encountering setbacks along the way (leading to the slow drop in goal belief)Īs a solution to this problem, the following framework will get you to focus on the goal-setting process of motivation so that you can stay the course on the work ambitions that are important for you.You fail to clearly evaluate your goal at the start, and the positive gains in reaching the goal do not accrue for a long time (leading to the slow drop in goal value).Long-term goals are particularly susceptible to failure because people often undervalue the goals’ benefit and underestimate their own ability to achieve them. See below.Īccording to the formula, a failure to achieve goals results from a failure in one or both parts of motivation. So what is Expectancy Theory? This theory – which is supported by dozens of studies and integrated into numerous other theories of motivation – states that motivation is a product of two things: how much you value your goal and how much you believe you can achieve your goal. Why the process matters for achieving goals We’ve incorporated over 45 research articles from cognitive, clinical, and evolutionary psychology, some of which have demonstrated increases in motivation and goal success by up to 200%.

THINKING ROCK SUBGOAL SETUP HOW TO
The framework focuses on the process of reaching goals, from how to set goals in the first place to how to overcoming setbacks along the way. In this post you will learn about Expectancy Theory, and how our 4-step framework can help ensure you don’t miss a goal again. So how do you stay motivated, especially when your goals are big and you are likely to encounter setbacks along the way? But despite people’s best intentions, they often struggle with achieving goals because they fail to maintain motivation over the long haul. Most meaningful goals require hard work over months or even years.
